Published Feb 13th, 2026
AI-Powered Image & Video Editing with Tufa
By Robyn Cameron
Head of Sales & Marketing, Tufa
7 minute read
We’re excited to introduce AI-powered image and video editing, now built directly into the Tufa Editor.
You can now transform images using simple text prompts, apply products to people using reference photos, and even turn static images into engaging videos, all without leaving your workflow.
Creating high-quality visuals has never been faster.
Edit Images with a Simple Prompt
With prompt-based editing, you can describe the change you’d like to make and let AI handle the rest. Want to switch winter décor to a bright summer aesthetic? Refresh lighting? Change the mood? Replace a background? Just type it.
AI editing is perfect for:
Seasonal updates
Style and color changes
Background swaps
Mood and lighting adjustments
Creative experimentation
No complex tools. No manual redesigns. Just clear instructions and instant results.
Use Reference Photos for Realistic Results
Need more control? Reference photos give you precision.
Upload a product image — like a t-shirt — and add a photo of a person. The AI will place the product naturally onto the model, matching pose, proportions, and perspective.
This makes it easy to:
Show apparel on different body types
Visualize products without a photoshoot
Create consistent product mockups
Produce realistic variations quickly
Reference photos are ideal when the subject matters and realism is key.
Turn Images into Videos with AI
Static visuals are powerful, but motion drives engagement.
With image-to-video generation, you can transform a single image into dynamic content using AI. Add subtle movement, camera effects, or scene animation with a prompt, and instantly create videos ready for social, ads, or campaigns.
It’s a faster way to create motion content without traditional video production.
Why Use AI Editing
Creating high-quality content traditionally requires time, resources, and design expertise. AI changes that.
With AI editing built directly into Tufa’s Editor, you can produce professional visuals in minutes — not hours. Whether you’re refreshing a product page, testing creative concepts, or scaling campaigns across platforms, AI gives you speed without sacrificing quality.
✨ Faster Creative Production – Generate edits and variations instantly.
🎨 Creative Flexibility – Explore new styles, scenes, and moods with simple prompts.
📸 No Photoshoots Required – Model products on different people digitally.
🎥 Bring Images to Life – Turn static visuals into engaging videos.
🔁 Scale with Ease – Create multiple variations for different audiences and platforms.
🚀 All in One Editor – No additional tools needed.
Built for Creative Workflows
AI editing isn’t about replacing creativity, it’s about removing friction.
Whether you’re a brand, marketer, or creator, these tools give you the flexibility to iterate quickly, experiment confidently, and launch content faster than ever.
Start creating smarter, faster, and with more freedom.
Ready to start editing your images with AI? Sign up for Tufa and edit any image, or turn your static images into engaging videos.
